Job Role

The Graphics Designer / Social Media Manager is responsible for creating visual content and managing the company’s social media presence. The role enhances brand visibility, engages audiences, and supports marketing campaigns through creative design and digital communication.

2. PURPOSE OF THE ROLE

• Develop creative designs for marketing and communication.
• Manage and grow social media platforms.
• Enhance brand visibility and audience engagement.
• Support digital marketing campaigns.

3. DUTIES AND RESPONSIBILITIES

A. Graphic Design

• Create marketing materials (posters, brochures, digital ads).
• Design visuals for social media and website.
• Ensure brand consistency in all designs.

B. Social Media Management

• Manage company social media accounts.
• Develop and schedule engaging content.
• Monitor analytics and audience engagement.

C. Digital Marketing Support

• Collaborate with marketing team on campaigns.
• Support online promotions and advertisements.
• Track performance and provide insights.

Qualification

4. QUALIFICATIONS

• Diploma/Degree in Graphic Design, Marketing, or related field.
• 3–5 years’ experience in design and social media management.
• Proficiency in Adobe Creative Suite, Canva, and social media tools.
• Knowledge of digital marketing strategies.

5. COMPETENCIES

• Graphic design and branding
• Social media management
• Digital marketing support
• Content creation and scheduling
• Analytics and reporting