Job Role

Key Responsibilities

A. Market Promotion & Product Execution

• Promote assigned pharmaceutical products across pharmacies, hospitals, clinics, and wholesalers within assigned territories.
• Drive product visibility and uptake through structured field visits and product detailing.
• Support rollout and promotion of new pharmaceutical products in line with approved marketing strategies.
• Ensure ethical, compliant, and consistent product messaging aligned with approved materials and regulatory guidelines.

B. Client Acquisition & Account Management

• Identify and onboard new pharmacies, clinics, hospitals, and distribution outlets.
• Build and maintain strong professional relationships with pharmacists, clinicians, and procurement personnel.
• Conduct regular field visits, presentations, and product briefings.
• Monitor customer satisfaction and escalate product availability, pricing, or service concerns for resolution.

C. Market Expansion & Development

• Expand the company footprint across Central, Rift Valley, Western, Coast, and other assigned regions.
• Conduct competitor research covering pricing, product availability, promotions, and market activity.
• Provide structured market intelligence and territory feedback to management.
• Represent the company at pharmaceutical forums, trade exhibitions, and regional activations.
• Support trade programs, promotional campaigns, and product awareness initiatives.

D. Credit Control & Trade Discipline

• Collaborate with Sales and Finance teams to enforce approved trade terms and credit policies.
• Follow up on outstanding trade issues affecting product movement and availability.
• Escalate high-risk accounts or payment-related concerns in line with company policy.
• Balance relationship management with protection of company cashflow and trade discipline.

E. Reporting & Collaboration

• Submit weekly field activity reports, territory updates, and market feedback.
• Maintain accurate client and outlet data in CRM or approved reporting systems.
• Collaborate with Operations and Warehouse teams to support product availability and distribution.
• Work closely with Marketing and Regulatory teams to ensure compliant promotional execution.

Qualification

Qualifications & Experience

Education

• Bachelor’s degree in Marketing, Business Administration, Pharmaceutical Sciences, Life Sciences, or a related field.
• A Diploma in Marketing or Business with relevant pharmaceutical or healthcare marketing experience may be considered.

Experience

• 2–4 years’ experience in pharmaceutical marketing, medical detailing, or healthcare product promotion.
• Demonstrated exposure to pharmaceutical distribution channels including pharmacies, hospitals, clinics, and wholesalers.
• Experience operating in a regulated pharmaceutical or healthcare environment is essential.

Skills

• Strong product detailing, presentation, and communication skills.
• Excellent interpersonal and relationship-building ability with healthcare professionals.
• Good understanding of pharmaceutical products and market dynamics.
• Proficiency in CRM/ERP systems and MS Office tools.
• Ability to travel extensively and manage multiple field engagements simultaneously.

4. Leadership Competencies

• Commercial Acumen: Understanding of pharmaceutical trade dynamics, pricing discipline, and demand drivers.
• Execution Drive: Disciplined, consistent, and field-oriented in market execution.
• Client Centricity: Builds trust-based relationships with trade partners and healthcare providers.
• Market Intelligence: Anticipates customer needs and competitor activity through continuous market sensing.
• Collaboration: Works effectively with Sales, Finance, Operations, and Regulatory teams.
• Integrity: Conducts marketing activities ethically, transparently, and professionally.